“They are not looking for toyboys,” said Mr Du, who is 45 and holds a Master’s degree in Engineering from the University of Minnesota but said he was happily married with two children.
“They are looking for guys who are very mature, understanding and very supportive, with a sense of humour and good taste [and] who know how to enjoy life and are honest.” A taste for Mahjong — a traditional Chinese gambling game — was also desirable, he added.
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UK-based graduates of “famous [British] universities” had also applied, he said.
Last month the People’s Daily newspaper warned that “social harmony and stability” could be threatened if millions of rural men were unable to find partners.
But China’s super-rich women are facing problems of their own, said Mr Du, not least finding time to scout for would-be husbands.
“I believe this is the first time [there has been such a scheme] only tailored for wealthy women,” Mr Du told The Daily Telegraph this week during a visit to Shanghai, one of the cities he is tapping for potential husbands.
Dating is big business in China, a country that is reputedly home to some 180 million single people.